airsportsgroup
Maximise Your Airspace
Our main focus for our project with ASG was to create an engaging piece of content for all social channels, including Instagram, Facebook & LinkedIn.
INSTAGRAM
CONTENT
WORKING WITH P4P
For this project we worked closely with our partners at Pound 4 Pound Sports who led the creative for the content.
DEVELOPING THE IDEA
We wanted to develop a creative for this video which captured the energy and excitment of skydiving right from the first moment of the piece.
The excitement begins for both the athletes and the viewer in the moments before the initial jump from the plane which is why we focused the intro of the video so heavily on this nerve-wracking moment.
You will notice that once the jumps begin the pace of the video is on a rapid incline.
Throughout the rest of the video it was key for us to display the incredible array of technology used by the athletes on the day. This ranged from jet packs to wing suits and everything in between.
From a video perspective it was also important to keep the energy of the video at a high throughout this montage which was made easy by the incredible athlets and their ability.
THE FINAL OUTCOME
The final outcome features across both ASG & P4P social media channels and is hopefully the birth of a exciting partnership between the 2 companies and 2 Player Studios.